INVERSIÓN EN CAPITAL HUMANO La Percepción de los Directivos de Empresa

Abstract

Research dedicated to prevention in health matters, specifically that related to the worker in the company and that related to the care of the mother and the child in the framework of family planning. In-depth interviews and surveys were applied to the general, administrative and financial managers of a sample of representative companies of their sector that had a considerable female population. It was sought to determine the perception of managers regarding social benefits, health prevention, family planning and the current offer of prevention services. An attempt was also made to evaluate the current situation of preventive health services in companies. Among other findings, it is found that managers do not have internalized the concept of prevention as a way to avoid the deterioration of the health of workers and, therefore, to increase their productivity. Regarding family planning, they do not conceive it as a form of prevention nor do they manage to clearly establish the relationship between income, nutrition and good health. They are more interested in disease prevention than in well-child control, gynecological control, pregnancy and childbirth.