Global strategies for domestic firms in emerging economies in a world of multinationals: toward a model
DOI:
https://doi.org/10.46631/jefas.2002.v7n13.02Keywords:
elementos estratégicosAbstract
Un tema poco estudiado en el campo de la gerencia estratégica global es el de las estrategias que deben adoptar las empresas locales en economías emergentes para enfrentar con eficacia los desafíos de una economía globalizada repleta de multinacionales. Este artículo explora dimensiones clave de las estrategias de empresas locales, revisa los principales elementos de las estrategias empresariales, la estrategia corporativa, la orientación global y la mixtura de enfoques competitivos. Luego integra estas dimensiones y elementos estratégicos en un marco conceptual que permite identificar tipos de estrategias viables para que las empresas locales en economías emergentes puedan competir eficazmente con sus contrapartes poderosas y ricas en recursos. La investigación considera contribuciones anteriores, limitaciones y líneas futuras de investigación
Downloads
References
ANSOFF, H. Igor. 1965. Corporate strategy: An analytic approach to business policyfor growth and expansion. New York: McGraw-Hill.
ARNOLD, David J. & QUELCH, John A. 1998. New strategies in emerging markets. Sloan Management Review. Vol. 40,n.° 1, p. 7-20.
BARTLETT, Christopher A. & GHOSHAL, Sumantra. 1998. Managing across borders:The transnational solution. 2nd ed. London: Random House Business Books.
BOUDREAU, Marie-Claude; LOCH, Karen D.; ROBEY, Daniel & STRAUD, Detmar.1998. Going global: using information
technology to advance the competitiveness of the virtual transnational organization. Academy of Management Executive. Vol. 12, n.° 4, p. 120-128.
BRYAN, Lowell L.; FRASER, Jane; OPPENHEIM, Jeremy & RAL, Wilhelm. 1999. Race for the world: Strategies to build a
great global firm. Boston, MA: Harvard Business School Press.
CAMPBELL-HUNT, Colin. 2000. What have we learned about generic competitive strategy? A meta-analysis. Strategic Management Journal. Vol. 21, p. 127-154.
CHANDLER, Alfred D., Jr. 1962. Strategy and structure. Cambridge, MA: The MIT Press.
CHANG, Tung-lung & GRUB, Philip D. 1992. Competitive strategies of Taiwanese PC firms in their internationalization process. Journal of Global Marketing. N.° 6, p. 5- 27.
CORSTEN, Hans & WILL, Thomas. 1994. Simultaneously supporting generic competitive strategies by production management: Supportive concepts of information
technology and work organization. Technovation. N.° 14, p. 111-120.
DAWAR, Niraj & FROST, Tony. 1999. Competing with giants: Survival strategies for local companies in emerging markets. Harvard Business Review. Vol. 77, n.° 2, p. 119-129.
GOLDHAR, Joel D. & LEI, David. 1995. Variety is free: Manufacturing in the twentyfirst century. Academy of Management Executive. Vol. 9, n.° 4, p. 73-86.
GOOLD, Michael; CAMPBELL, Andrew & ALEXANDER, Marcus. 1994. Corporatelevel strategy: Creating value in the multibusiness company. New York: John Wiley.
GRIMM, Curtis M. & SMITH, Ken G. 1997. Strategy as action: Industry rivalry and coordination. Cincinnati, OH: South-Western College Pub.
HAMEL, Gary; DOZ, Yves L. & PRAHALAD, C. K. 1989. Collaborate with your competitors and win. Harvard Business Review. Vol. 67, n.° 1, p. 133-139.
HAMEL, Gary & PRAHALAD, C. K. 1994. Competing for the future. Boston, MA: Harvard Business School Press.
HAMEL, Gary. 1996. Strategy as revolution. Harvard Business Review. Vol. 74, n.° 4, p. 69-82.
KEEBLE, David; LAWSON, Clive; SMITH, Helen Lawton; MOORE, Barry & WILKIN3 SON, Frank. 1998. Internationalisation processes, networking and local embeddeness in technology-intensive small firms. Small Business Economics. N.° 11, p. 327-342.
KHANNA, Tarun & PALEPU, Krishna. 1997. Why focused strategies may be wrong for emerging markets. Harvard Business Review. Vol. 75, n.° 4, p. 41-51.
KHANNA, Tarun & RIVKIN, Jan W. 2001. Estimating the performance effects of business groups in emerging markets. Strategic Management Journal. N.° 22, p 45-74.
LENGNICK-HALL, Cynthia A. & WOLFF, James A. 1999. Similarities and contradictions in the core logic of three strategy research streams. Strategic Management
Journal. N.° 20, p. 1109-1132.
LEONG, Siew Meng & TAN, Chin Tiong. 1993. Managing across borders: An empirical test of the Bartlett and Ghoshal(1989) organizational typology. Journal of International Business Studies. Vol. 24, p. 449-464.
LI, Shaomin; LI, Mingfang & TAN, J. Justin. 1998. Understanding diversification in a transition economy: A theoretical exploration. Journal of Applied Management Studies. Vol. 7, p. 77-94.
LU, Qiwen. 2000. China’s leap into the information age: Innovation and organization in the computer industry. Oxford: Oxford University Press.
MILES, Raymond E. & SNOW, Charles C. 1978. Organizational strategy, structure, and process. New York: McGraw-Hill.
MINTZBERG, Henry. 1988. Generic strategies: Towards a comprehensive framework. In R. Lamb & P. Shivastava (Eds.), Advances in strategic management. Vol. 5, p. 1-68. Greenwich, CT: JAI Press Inc.
MOORE, James F. 1996. The death of competition: Leadership and strategy in the age of business ecosystem. New York: Harper Business.
OHMAE, Kenichi. 1989. The global logic of strategic alliances. Harvard Business Review. Vol. 67, n.° 2, p. 143-154.
PETERAF, Margaret A. 1993. The cornerstones of competitive advantage: A resource-based view. Strategic Management Journal. N.°14, p. 179-191.
PORTER, Michael E. 1980. Competitive strategy: Techniques for analyzing industries and competitors. New York: Free Press.
———. 1985. Competitive advantage: Creating and sustaining superior performance. New York: The Free Press.
———. 1987. From competitive advantage to corporate strategy. Harvard Business Review. Vol. 65, n.° 3, p. 43-59.
———. 1998. Clusters and the new economics of competition. Harvard Business Review. Vol. 76, n.°6, p. 77-90.
RUGMAN, Alan M. & VERBEKE, Alain. 1992. A note on the transnational solution and the transaction cost theory of multinational strategic management. Journal of International Business Studies. Vol. 23, p. 761-771.
RUMELT, Richard P. 1974. Strategy, structure, and economic performance. Cambridge, MA: Graduate School of Business Administration, Harvard University.
RUMELT, Richard P.; SCHENDEL, Dan & TEECE, David J. 1994. Fundamental issues in strategy: A research agenda. Boston, Mass.: Harvard Business School Press.
SANDVIG, J. Christopher & COLAKLEY, Lori. 1998. Best practices in small firm diversification. Business Horizons. Vol. 41, n.° 3, p. 33-40.
SCHLIE, Erik & YIP, George S. 2000. Regional follows global: Strategy mixes in the world automotive industry. European Management Journal. N.° 18, p. 343-366
SCHLIE, Theodore W. & GOLDHAR, Joel D. 1995. Advanced manufacturing and new directions for competitive strategy. Journal
of Business Research. N.° 33, p. 103-114.
STACEY, Ralph D. 1996. Emerging strategies for a chaotic environment. Long Range Planning. Vol. 29, n.° 2, p. 182-189
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2021 Journal of Economics, Finance and Administrative Science
This work is licensed under a Creative Commons Attribution 4.0 International License.
