BUTKOUSKAYA, V.; OYNER, O. .; KAZAKOV, S. The impact of omnichannel integrated marketing communications (IMC) on product and retail service satisfaction. Journal of Economics, Finance and Administrative Science, [S. l.], v. 28, n. 56, p. 319–334, 2023. Disponível em: https://revistas.esan.edu.pe/index.php/jefas/article/view/689. Acesso em: 12 apr. 2024.